Harmanpreet Kaur, Smrit Mandhana, Deepti Sharma, Shafali Verma, and Jemimah Rodrigues are poised to see an uplift of 25 to 35 per cent in brand value.
On paper, India are overwhelming favourites to win the series against Chamari Athapaththu-led visitors.
Former India star Anjum Chopra believes Harmanpreet Kaur remains the "best person" to lead the women's national team even as debates around captaincy resurface ahead of a busy international season and the upcoming Women's Premier League (WPL).
It was an evening soaked with pride, nostalgia and emotion at Eden Gardens on Saturday as Bengal's first-ever World Cup-winning cricketer Richa Ghosh was felicitated in a grand ceremony that brought together Sourav Ganguly, Jhulan Goswami and Chief Minister Mamata Banerjee on one stage.
In India's title-winning ICC Women's World Cup, Richa scored 235 runs in eight innings at an average of 39.16 and a strike rate of over 133, with a brilliant, innings-saving 94 against South Africa as her best knock.
'Her outstanding performance in the World Cup has definitely added to her brand value significantly. The high WPL bids validate it more.'
Legendary Indian skipper Mithali Raj feels the COVID-19 forced break may have pushed back the growth of women's cricket by at least two years. Mithali, Indian women's ODI captain and the world's highest run-getter in 50-over cricket, also said that a full-fledged women's Indian Premier League is still at least three years away although a fourth team can be added for the Challenger series.
Cricket will mark its return to the Commonwealth Games after a gap of 24 years with India taking on Australia on July 29 in the 2022 Birmingham edition.
Long before Vaishnavi Sharma picked up a cricket ball, she says her future as a cricketer was known to her astrologer father, Narendra Sharma.
Sunil Gavaskar, who was part of India's first World Cup triumph in 1983, said the players must not get disappointed if some 'shameless' brands and individuals use the victory to get free publicity.
Former England spinner Graeme Swann has questioned ECB's imposition of midnight curfew on players, and termed Ben Stokes a victim of the culture more interested in policing than celebrating an achievement.
The BCCI has introduced a revised central contract system, under which the Grade A+ category has been discontinued.
The impact of social media cannot be understated in the recent rise in the profile of women cricketers.
Cricket Ireland is planning a Euro Nations Cup, with chairman Brian MacNeice targeting a 2027 launch.
The IPL's Anti Corruption and Security Unit (ACSU) has raised concerns about unauthorised individuals in team areas, prompting the BCCI to tighten security protocols for franchises during the ongoing season.
Mithali Raj-led India will take on Meg Lanning's Australia at the WACA ground in Perth from September 30 in what will be only the second day-night Test in women's cricket.
In the IPL, losing your wicket is forgivable; but losing your integrity isn't, asserts K R Nayar.
History beckons the Indian women's cricket team when it takes on England in the ICC World Cup final in London on Sunday, aiming to cap a fairytale run with a maiden title triumph and put some past demons to rest.
A clinical India outclassed Sri Lanka by nine wickets in the rain-hit opening ODI of the women's tri-nation series in Colombo, on Sunday.
Delhi Capitals assistant coach Ian Bell expressed frustration over the team's inconsistent performance in the IPL season, highlighting missed opportunities and narrow defeats that prevented a top-four finish.
The pre-wedding festivities of Indian cricketing icon Smriti Mandhana and music director Palash Muchhal have been the talk of the town all week--a vibrant mix of tradition, music, and of course, plenty of cricket.
The 40-year-okd has strong familial ties and cultural connection to India, often visiting Kolkata and enjoying Indian food.
With less than a month to go, football fans have all fingers -- and toes -- crossed, notes Kanika Datta.
Fans are so confident of India retaining the ICC World T20 title that that they would like March 8 (the day of the final) to be added to the list of special days in March as 'Indian cricket's double-triumph day'.
In a 40-minute special presentation during the inaugural ceremony, prominent artistes of the state will present the musical tribute.
Following the World Cup, companies queue up to sign Mithali Raj and Harmanpreet Kaur.
It's good, pressure is not only around cricket but also for World Cup final tickets: Harmanpreet
'Though I am a little scared of needles, but I still got myself vaccinated today. I urge people to please get vaccinated as soon as they can! #GotTheDose #We4Vaccine #CovidVaccine'
BCCI president Mithun Manhas and secretary Devajit Saikia praised India's composure and planning after the U-19 team beat England by 100 runs to clinch a record sixth World Cup title in Harare.
India captain Harmanpreet Kaur's endorsement portfolio is expected to triple in the coming months.
Prasad now will have the onerous task of bringing top-flight cricket back to the state, which got sidelined after the stampede near the M Chinnaswamy Stadium on June 4 in which 11 Royal Challengers Bengaluru fans were killed.
Indian cricket is entering the T20 World Cup inspired not just by its legends, but by a fearless new generation that is already winning World Cups.
Jammu and Kashmir won their maiden Ranji Trophy on the first innings lead after drawing the final against Karnataka.
The Indian women's team was originally slated to play a bilateral series comprising three ODIs and three T20Is against England in June which got postponed due to the coronavirus outbreak.
Venkatesh Prasad described the meeting with the two leaders as "extremely positive", saying the aim is to bring back international cricket and IPL to the M Chinnaswamy Stadium in Bengaluru.
Indian and Irish cricketers flew kites to mark Makar Sankranti.
A historic maiden women's T20 series victory over England already assured, India failed to end the series on a high, losing the inconsequential fifth and final match by five wickets in a last-ball thriller, in Birmingham, on Saturday.
India vice-captain Smriti Mandhana slipped one place to fifth in the batters' list, while all-rounder Deepti Sharma climbed to fourth among bowlers in the latest ICC Women's T20I Rankings.
As Aamir Khan Productions celebrates 25 years, we rank the 10 best films produced by its star, from the iconic Lagaan to the recent critically-acclaimed Laapataa Ladies.
India take on Australia in the 1st Women's ODI in Brisbane after a historic T20I series win. Alyssa Healy returns for her farewell ODI series, while Smriti Mandhana leads India's charge.